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In this video, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its resilience amidst global economic fluctuations. The import/export market spans various categories such as consumer goods, capital goods, and food, generating hundreds of billions of dollars annually. Trade has been a fundamental aspect of human activity, facilitating access to products like clothing from China and olive oil from Spain. The tutorial encourages identifying a product suitable for another market to turn into a business opportunity. Additionally, it points out different types of import/export businesses, such as Export Management Companies (EMC), which help domestic businesses export goods to new markets.