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In this tutorial, Eric Goldschein from Fundera discusses the potential of starting an import/export business, highlighting its continuous relevance regardless of the global economy. The import/export market spans various categories, including capital goods, consumer products, and food, with an industry worth hundreds of billions of dollars. Goldschein emphasizes the significance of trade throughout history, noting how it enables the availability of diverse products globally. He encourages those who identify promising products for other markets to explore import/export opportunities. Additionally, he mentions different business models, like establishing an export management company (EMC), which facilitates the export process for domestic businesses aiming to reach new markets.