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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business. He emphasizes that the import/export market remains robust despite economic fluctuations, covering a range of products including capital goods, consumer items, and food and beverages. The industry is valued in the hundreds of billions due to its longstanding tradition of trade. Goldschein encourages entrepreneurs to consider products that could succeed in foreign markets and explore ways to import or export them as a business opportunity. He mentions various business models, such as an Export Management Company (EMC), which handles the export of goods for domestic businesses targeting international markets.