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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its resilience amidst global economic fluctuations. The import/export market spans various sectors, including capital goods, consumer goods, and food, and is valued in the hundreds of billions of dollars. Goldschein emphasizes the enduring nature of trade throughout history and explains how importing and exporting enables access to diverse products worldwide, like Chinese clothing or Spanish olive oil. He encourages aspiring entrepreneurs to explore potential products for different markets and notes the existence of various business models, such as export management companies (EMCs), which facilitate a domestic business's entry into international markets.