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In this video, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its resilience irrespective of the global economy. The import/export market spans multiple categories such as consumer goods, capital goods, equipment, and food, representing an industry worth hundreds of billions of dollars. Trade has existed for centuries, enabling consumers to access products from various countries. If you have identified a product with potential in another market, it's a good opportunity to explore its import/export possibilities. The video also mentions different types of import/export businesses, such as export management companies (EMCs), which help domestic businesses sell to international markets.