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In this video, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its significance in the global economy. Regardless of economic conditions, the import/export market remains robust, dealing in categories like capital goods, consumer goods, and food and beverages, amounting to hundreds of billions of dollars. Trade has been integral to human society, allowing for the transfer of goods across borders, such as clothing from China and cars from Germany. He encourages identifying products that could succeed in other markets and exploring ways to import or export them. Goldschein notes various business models, including starting an export management company (EMC) to assist domestic businesses in reaching foreign markets.