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In this video, Eric Goldschein from Fundera discusses starting an import/export business, emphasizing that the market is always viable, regardless of global economic conditions. The import-export industry encompasses various categories, including capital goods, consumer goods, and food, and is valued in the hundreds of billions of dollars. Trade has existed for centuries, facilitating the movement of products like clothing from China and cars from Germany. If you have identified a product with potential in another market, you can explore opportunities to import or export it. Goldschein also notes that there are different types of import/export businesses, such as export management companies (EMC), which handle exports for domestic businesses targeting international markets.