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In this tutorial, Eric Goldschein from Fundera discusses the foundations of starting an import/export business. He emphasizes that the import-export market remains robust regardless of the global economy, spanning various sectors like capital goods, consumer products, equipment, and food. The industry is valued at hundreds of billions of dollars due to the long history of trade. Goldschein encourages individuals to identify promising products for new markets and consider how to import or export them for business opportunities. He also highlights different business models, such as creating an export management company (EMC) that facilitates goods for domestic businesses aiming to enter foreign markets.