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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, emphasizing its enduring presence in the global economy, regardless of economic conditions. The import/export market encompasses various sectors, including consumer goods, equipment, and food and beverage, and is valued in the hundreds of billions of dollars. Goldschein highlights the historical significance of trade, enabling access to products worldwide, such as clothing from China and olive oil from Spain. He encourages aspiring entrepreneurs to identify products with potential in new markets and explore ways to import or export them. One business model mentioned is the export management company (EMC), which facilitates exports for domestic businesses targeting other markets.