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In this tutorial, Eric Goldschein discusses how to start an import/export business, emphasizing that the industry remains robust regardless of the global economy. The import/export market spans various categories, including consumer goods and capital equipment, and is valued at hundreds of billions of dollars. He highlights that trade has existed for centuries and facilitates access to global products. For aspiring entrepreneurs, identifying a product with demand in another market is essential. Goldschein mentions different business models, such as an Export Management Company (EMC), which assists domestic businesses in exporting goods to international markets.