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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its resilience amidst varying global economic conditions. He emphasizes the vast market potential encompassing capital goods, consumer goods, and food and beverages, among others, valued at hundreds of billions of dollars. The historic nature of trade connects global consumers with products like clothing from China and olive oil from Spain. If you identify a product suitable for another market, you can explore opportunities for import/export. Additionally, he notes different business models, including starting an Export Management Company (EMC) to facilitate exports for domestic businesses targeting international markets.