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In this tutorial, Eric Goldschein from Fundera discusses the concept of starting an import/export business, highlighting its resilience in any global economic climate. The import/export market spans various categories including capital goods, consumer products, and food, representing an industry worth hundreds of billions of dollars. Trade has been a fundamental aspect of human activity for centuries, facilitating the exchange of goods like clothing, olive oil, and cars across borders. Goldschein encourages identifying a product with potential in another market and exploring ways to import or export it. He also introduces different business models, such as an Export Management Company (EMC), which helps domestic businesses sell products internationally.