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How to Highlight Artist Press Release

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In this tutorial, Vikki Kron Amaroz, an artist and writer, shares insights on promoting art effectively. Her book "ArtWrite" is widely used in art schools, and she emphasizes the importance of crafting compelling press releases for artists. Amaroz suggests formatting the release with a clear headline, as journalists are drawn to eye-catching titles. She highlights the value of sending press releases to arts and culture departments, even when lacking a specific contact. By following her guidelines, artists can enhance their visibility and better serve their communities through contemporary art practice.

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How do you write an attractive press release?

Here are seven steps to writing an effective press release, step-by-step: Find a newsworthy angle. Craft an appealing press release headline. Summarize your story in your subtitle. Introduce essential information. Provide supporting information and context. Lead into the readers next steps. End with your boilerplate.

How do you write a press release for an artist?

How to Write a Press Release for an Art Show: 7 Essential Things to Include A compelling headline. An information-rich summary. Relevant dateline information. An exciting introduction. Informative body copy. An original about section. Current contact information.

What does a good press release look like?

A good press release includes a headline, a dateline, a press release body, and a boilerplate in the correct formatting, such as an AP style press release. It should be concisely written, relevant to the target audience, and include a call to action (CTA) and contact information for journalists.

What are the 7 parts of a press release?

Headline: An effective press release must have an eye catching headline. Dateline: An effective press release should contain dateline in the first line of the first paragraph of the content. Introduction: Body: Boilerplate: Call To Action: Media Contact Details:

How do you write a catchy press release?

By following this format, you can write a release that tells your story and helps you get press coverage. Write a clear, captivating headline. Include the date and your location. Quickly tell them what they need to know. Then give more context. Be honest and unbiased. Eliminate industry jargon.

What is a press release for a new music artist?

Debut Single Press Release Example [City] [State] [Recor company and/or Artist] is thrilled to announce the release of the [latest, debut, etc] album from [Artist], [Title of the Album] available everywhere o [Date]. Include a quote from a musician related to the new single.

How do you write a killer press release?

The 6 Essential Steps to Writing a Killer Press Release Craft a hook. If youve ever had a song stuck in your head, you know what a great hook is. Add a great headline. If youre a Copyblogger reader, you already know the importance of a compelling headline. Avoid jargon. Provide resources. Proofread. Share your news.

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Highlight Artist Press Release