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[Music] if you had to guess how many ads do you think the average person is exposed to daily 100 500 maybe a thousand digital marketing experts actually say that were susceptible to anywhere from 4,000 to 10,000 ads a day whether its TV commercials magazines online articles radio advertisements or even those videos that you want to skip before watching a YouTube video youre nearly constantly exposed to various brands now if youre a marketer yourself this poses a problem how do you get your ad to stand out well to begin you must understand the two categories of advertising appeals emotional and rational from there you decide from the 23 types of Appeals that will effectively docHub your audience now what are those 23 types of Appeals thats a great question and thats exactly why Im here hello world my name is Mike plugger with viz me and over the next few minutes Ill explain and provide examples of each of these 23 types of Appeals to help you better brand your product [Music] our
