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Aug 6th, 2022
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How to Finish photo in the Book Press Release

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- One of the things a lot of book marketing packages includes is a press release for the book launch. You know those lovely, little, one or two pagers that give a headline, a quote, and a few details about the book? It sounds good in theory, you probably want media attention for your book launch, but is a press release actually useful for you as an author? If youve been wondering about press releases for your book launch and book marketing, this video is for you. (upbeat music) Hey, there, Im Julie the Book Broad, from Book Launchers, were your professional self-publishing team helping you write, publish, and promote a nonfiction book that will help you have a huge impact on your readers, and done right, will help you grow your brand, build your business and make you money. The best part? You keep all rights and royalties, baby! Yeah! (chuckles) Press releases were all the rage in the 1990s. You needed a press release to get the attention of media, and as a business you issued a pr

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Dont use slang, unpopular jargon, or complicated acronyms. A press release should be professional, grammatically appropriate and easy to navigate. Avoid using unconventional language that could misrepresent a company or the conveyed message.
After youve finished with the body, put the boilerplate at the end of the document. The boilerplate provides information about the company or organization, similar to the About Us section that you might find on a company website. The press release should be as concise as possible and ideally no longer than one page.
Therefore always include high-res images in your press releases. - Always select a clear image.If the image is too dark, or blurry, you run the risk of the journalist passing it over. The image size is important. When using images in your press release it is important that you own or have rights to the image.
What should a book press release include? A well-written book press release needs to grab the readers attention, describe what your book is about and why people should read it, and provide basic information about the book for selling and distribution (e.g. title, author, publication date, where to buy).
At the very least, you should always include a high-res image of your logo in your press release. If possible, add relevant and high-quality images, that grab attention and add value to your news story.
Here are some golden rules to consider when writing your next press release. Develop a strong story. Write a strong first paragraph. Write an attention-grabbing headline subject-line. Do your researchinclude facts and figures. Include strong and memorable quotes.
Include the most relevant image in the top-left of the press release body, with a caption link that reads Download the high-resolution image at http//. yoursite/example-image-with-descriptive-filename.
How to write a press release Write a clear, captivating headline. Include the date and your location. Quickly tell them what they need to know. Then give more context. Be honest and unbiased. Eliminate industry jargon. Include relevant, colorful quotes. Sign off appropriately.

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