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ah the dreaded monthly social media sure it's integral for monitoring your Brand's growth and informing your content strategy but it can also be a little bit confusing so if you've ever wondered what metrics I should be tracking or how should I present data in a way that's less of a snore then you're in the right place hi I'm Joy from later and today I'm going to be showing you how to deliver a high level social media report that breaks down what worked what didn't and how to keep it all super engaging consider this the end of ugly spreadsheets and let's dive right into the data what to include in a social media report so first things first what exactly should you include in a social media report well it all depends on what your goals and channels you're managing but generally most social media reports will have the following metrics follower growth the number of posts published reach engagement link clicks video views sessions ad spend and the month-over-month percentage increase or...