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In this video, attorney Elizabeth Potts Weinstein provides a tutorial on filing a trademark application with the United States Patent and Trademark Office (USPTO). She assumes viewers have their application materials ready; those who haven't prepared should refer to a linked playlist for essential information. To begin the filing process, viewers are directed to the USPTO website (uspto.gov). Under the trademarks section, they can find the "apply online" option, which offers various application forms. For first-time filers, she emphasizes using the initial application form while mentioning the availability of other forms for different circumstances.