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The case study is the most commonly used research strategy among business administration students, valued for its ability to provide interesting data and results. However, justifying the methodological choice can be challenging. A case study is defined as studying a phenomenon within its context. Unlike experiments, where the phenomenon is influenced, a case study aims to observe the phenomenon without interference. This distinction is crucial for understanding the methodology. The tutorial outlines a step-by-step approach to effectively use case studies in research.