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I remember reading a few years ago in a report from the Gartner group that organizations who should be committing somewhere between five and ten percent of the budget for their projects to creating a robust and authoritative business case to be sure that they understand what it is theyre going to be delivering and the reasons why theyre going to be delivering it so in this video I want to look at how to write an effective project proposal [Music] there are many reasons why we need to create a good project proposal business case and first of all the obvious one is it justifies the decision to go ahead with the project it makes the arguments clear why the project is a value and it also sets out the concerns or the costs or the risks associated with the project and therefore puts a necessary note of caution into the governance process its therefore part of our due diligence it is part of our need for accountability and auditability a project proposal or business case creates a record