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If you've developed a product and are generating revenue but lack predictable and scalable growth, it's time to create a scalable go-to-market plan. The speaker reflects on their experiences with skilled go-to-market leaders in their journeys at ToutApp and Marketo, emphasizing the importance of understanding how to build such a plan. In this video, they will guide viewers through the six essential steps needed to map out an effective go-to-market strategy. The content is designed to assist SaaS founders in navigating these complexities and achieving growth.