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The text discusses the significance of a copyright assignment agreement under U.S. federal law, emphasizing that the creator of a work owns its copyright. It warns entrepreneurs that without this agreement, they may not legally own their creative works. An example is provided where a logo is purchased from a graphic designer without a copyright assignment. Even if a trademark search appears clear and the logo is registered, the original designer could claim ownership and demand payment, leading to potential legal disputes. Thus, securing a copyright assignment agreement is crucial for protecting one's creative assets.