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The tutorial introduces a mobile app business plan spreadsheet template available in Excel and Google Sheets. This template is designed for planning ventures, accommodating various revenue models like subscriptions, ads, or in-app purchases. It includes features for forecasts and projections, utilizing charts and graphs, and is fully customizable for any business beyond mobile apps. Users can also forecast new business lines, products, or pricing strategies while accounting for capital expenditures, overheads, and sales and marketing costs. The tutorial will demonstrate how to utilize the template for projections, forecasting, and scenario planning, starting with static inputs like company name, start date, and forecast horizon in months, with a hard cap at 121 months.
