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In this episode of Inventors Quick Tips, the focus is on design patents, which protect the visual appearance of a product rather than its function. Design patents last for 15 years, increased from 14 years due to recent legal changes, compared to utility patents that last up to 20 years. The discussion includes a specific example of a design patent for Crocs, shoes known for their distinctive, ventilated design. This highlights when it is appropriate to seek a design patent: to safeguard a unique look that could differentiate a product in the market.