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Hi, I'm Emily Probst with Modern Machine Shop, here to discuss how to write and submit a press release. It's simple if you follow these steps: 1) Decide what to write about - new product, technology, event, trade show, merger, management change. Press releases are communication tools to inform about your business. 2) Be concise - process many press releases weekly, so keep it short and to the point. Press releases can lead to larger stories, so keep us informed.