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Book marketing packages often include press releases for book launches, but are they actually useful for authors? This video explores the effectiveness of press releases in book marketing. Press releases were popular in the 1990s for gaining media attention, but are they still relevant today? Learn more about the role of press releases in promoting your nonfiction book and building your brand. (upbeat music) Hey, it's Julie the Book Broad from Book Launchers, your professional self-publishing team dedicated to helping you write, publish, and promote a book that will have a big impact on your readers and boost your business. Keep all rights and royalties while growing your brand and making money.
