Enter text in the Press Release Email

Aug 6th, 2022
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How to enter text in the Press Release Email

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whats up otters my names scott bartnick im one of the founders here at otter pr today were going to talk about press release distribution [Music] so if youve seen some of my other videos we talked about what a press release is and why you want to use one the different types of press releases and really the value of a press release so in this video we want to talk about how to get it out there how to distribute the press release get your story in front of the masses in front of the audience and so what i want to explain to you is theres really two reasons to do this and two ways to do this so one you can do a press release for the seo and kind of the link juice and the as seen on and so what i mean by that is if you do a press release on a wire itll show up on a whole bunch of affiliate sites so yahoo finance fox bloomberg things like that where itd actually show up itll say press release on the top and ill have the whole story that youve written and curated with the hopes th

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Press Release Format Contact information and For Immediate Release at the top. Title and italicized subheading to summarize the news. News location and news peg in opening line. Two to three paragraphs to add context and additional details. Bulleted facts and/or figures. Company description at the bottom.
How to send a press release email Identify the right journalists. Find your angle. Write an engaging subject line. Write your press release email. Include your press release in the email. Send your email. Follow up if needed.
The essential tool to help you get your story out there Write a clear, captivating headline. Include the release date and your location. Quickly tell them what they need to know. Then give more context. Be honest and unbiased. Eliminate industry jargon. Include relevant, colorful quotes. Sign off appropriately.
PR pitch email checklist Write a snappy subject line that will stand out in a sea of emails. Keep it short and sweet, stick to the main points and offer to answer any questions. Add a personal touch by doing your research on the journalist you are pitching to and explain why they would be a great fit for your story.
Start your email with an attention-grabbing subject line. Greet the recipient by their first name (Hi Stacy) and congratulate them on their latest achievement/personal success. Briefly include all the information about the press release in a concise manner. Also, dont forget to add a small CTA at the end of the email.
Here are some good email subject lines for a news release: [Company Name] announces [News/Event/Update] Breaking News: [Headline of the News Release] [Company Name] launches new [Product/Service/Feature] [Number] things you need to know about [Topic/Event] Exclusive: [News/Event/Update] from [Company Name]
What Is a Press Release? A press release is a piece of news or information that companies send out to inform the public and the press about something noteworthy or of material significance. Press releases are usually handled by a companys public relations (PR) department.

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