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this is the business model canvas its just what Beth and car will need to craft a powerful business model and it can do the same for you lets dive in and see how it works there are nine essential building blocks that make up any business model you get all nine blocks working together youll have answered the fundamental questions any business model must solve well start here with customer segments these are all the people or organizations for which youre creating value for each segment you have a specific value proposition these are the bundles of products and services that create value for your customers channels described through which touch points are interacting with customers and delivering value the customer relationships outline the types of relationships youre establishing with your customers and how youre acquiring and retaining them pricing mechanisms through which your business model captures value are documented under revenue streams the key resources show which asset