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In this tutorial, Sofia from Sofia Oh Gedcom explains how to create an email header using ConvertKit or any email marketing platform. She recommends using Canva, a free design software known for its variety of templates. The ideal size for an email header is 600 pixels by 200 pixels, although 600 by 125 pixels can also work well. Sofia demonstrates how to choose and customize a free email header template in Canva, selecting one that appeals to her based on its font and design elements.