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In this video, viewers are presented with 20 effective examples of email marketing campaigns that can inspire their own strategies. The host references Oscar Wilde’s quote on creativity and emphasizes the importance of email marketing in enhancing brand awareness, nurturing leads, and driving sales. The most prevalent type mentioned is the newsletter, which 81% of B2B marketers use as their primary content marketing tool. Newsletters are typically sent regularly, ranging from daily to monthly installments, tailored to the company’s needs. Viewers are encouraged to explore links for further email inspiration and to engage with the HubSpot YouTube channel by liking, subscribing, and activating notifications.