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Im going to show you how to use MailKing to send the Halloween email campaign from Gmail. As an event planner, I always need a good email campaign to sell out my event. Im planning a Halloween party for a new restaurant, and I want to sell out early. I already had MalKing installed. So Im going to click the Campaigns button. Im going to name my campaign here so I can keep them organized by client. For email recipients, I have an Excel sheet of customers. But I can also import from Google Contacts or manually enter emails here. Im going to import my Excel sheet. Now I can create my email. The email is going to come from my Gmail address, which is great because it wont go directly to the spam folder, and Ill get higher open rates. You can add how youd like your name to show up here. Subject lines that create a sense of urgency get the most opens. So Im going to let my customers know that Im offering a limited VIP special on early tickets to only those on the mailing list. Now
