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The business model of an organization consists of nine building blocks: customer segments, value proposition, channels to reach customers, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure. The Business Model Canvas is a tool that helps map out and design these building blocks. Customer segments are the people or organizations for whom value is created, with specific value propositions tailored to each segment. Channels are used to reach customers, and customer relationships are established. Revenue streams are generated, resources and activities are key to creating value, and partners are important in the business model. The cost structure of the business is also critical.
