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a good brief will make sure everyone's on the same page when creating a marketing project and make sure there's no room for any mistakes but what makes a good brief hey guys Darren Taylor of the big marketer Cote UK here giving you tips incite an opinion on all things marketing if that's like your street you should consider subscribing to my channel today we're looking at what makes a good marketing brief how can you set your best foot forward when outsourcing any marketing activity to make sure the partner you're working with gets a proper understanding of what we're trying to achieve and how to make sure you're both perfectly aligned in your objectives so let's jump right in always start your brief with a short summary of what you're trying to achieve and the reason that projects come around now though it's been too long on this session to make sure it's concise to give an overview of what's to come in the briefing document so I like the kind of channels you're thinking of that prob...
