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In this tutorial, Manish explains how to conduct product research for startups or new product development. He emphasizes the importance of understanding the target audience and designing the product accordingly. He guides viewers to access the Formula dashboard at dashformula.net, where they can find various templates for their research needs. Specifically, he showcases a demo of the product research survey template, highlighting its adaptability to different screen sizes. Manish encourages users to customize the template by adding their logo, changing the title, and modifying the description. He stresses the significance of asking relevant questions, beginning with inquiring about the audience's work type.