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A social media policy is an internal document that guides employee interactions on platforms like Facebook, Instagram, and Twitter. With these channels being significant for brand identity and customer engagement, companies face risks from potential negative impacts of employees' posts. A well-structured social media policy can mitigate these risks by outlining acceptable conduct. The video, presented by eFORMS, a comprehensive document database, will explain the elements of effective social media policies and provide a customizable template at the end. It also clarifies the distinction between social media policies and social media strategies.
