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In this webinar, Gary Smith and customer Derek Davis discuss improving sales forecast accuracy using Salesforce.com. They highlight that many B2B companies face lengthy sales cycles, typically two to three months. This raises questions about the reliability of deals labeled as "prospecting," which represent the first stage of the sales process. By examining the timing of these deals in relation to their expected closure dates, the webinar emphasizes the importance of aligning sales forecasts with realistic sales cycles to avoid inaccuracies.