What does dark GREY mean in branding?
We can sum up the gray color meaning in two words: balance and neutrality. This color, thats in between black and white, helps any brand to keep clean and, certainly, neutral appearance. Gray color also conveys professionalism, calmness, and sophistication, so its an excellent choice!
What is a dark blue personality?
People with Blue personalities are very aware of their emotions and strive to bring balance into their life. They are often analytical, organized, and they tend to be conservative in their approach to life and relationships. Blues seek security and stability in their lives and are often risk-averse.
What does dark blue mean in branding?
Dark Blue is a deep, blue shade that is often confused with Navy Blue. It is commonly associated with knowledge, authority, and reliability. Thus, many banks, insurance companies, and investment firms use this color in their branding.
What does navy blue signify?
Navy blue carries a sense of power, authority, elegance, and sophistication, which is why many company logos use this shade of blue in their designs. In marketing, navy blue is often viewed as a non-threatening color associated with reliability.
What do the colors of branding mean?
Red: energy, passion, excitement, and urgency. Orange: friendliness, warmth, and enthusiasm. Yellow: optimism, clarity, and happiness. Green: growth, health, and tranquility. Blue: trust, reliability, and professionalism.
What does dark blue packaging mean?
The darker the blue packaging, the more professional, serious and conservative the product will be perceived to be. The lighter the blue packaging, the softer and more creative the product will be perceived to be. Blue packaging can also indicate a product that will contribute to the buyers relaxation and serenity.
What does dark green mean in branding?
Dark Green Balance, compassion, environment, generosity, harmony, health, luck, maturity, nature, prestige, prosperity, reliability, safety, stability, and wealth.
What does black mean in branding?
Black. Considered the absence of colors, black can still be a powerful color to include in branding. Black is traditionally seen as a symbol of professionalism and seriousness. However, it can also be used to elicit feelings of elegance, substance, and power.
