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In this video tutorial, the presenter demonstrates how to create a web design proposal using a template from their successful freelancing business. Viewers can download the Word template via a link in the description. Key topics include crafting an effective proposal, its essential components, and the process of sending and securing a signed proposal. To create a custom proposal from scratch, the steps outlined are: obtaining a clear client brief, writing the proposal, sending it out, and following up. Important questions to ask the client for the brief include understanding their business, identifying their target market, desired actions for website visitors, unique selling points, customer value, and current lead generation methods.
