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Customer satisfaction feedback often varies significantly, with reviews being extremely polarized. Many customers only leave feedback when they are either very pleased or very disappointed, leading to reviews that may not accurately represent the overall experience. As a result, businesses miss insights from those who had just average experiences. To better understand customer satisfaction, it is crucial to find ways to encourage feedback from customers who fall in between the extremes. This approach can help gather a more accurate picture of customer experiences and improve service accordingly.