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Every business owner should have a copyright transfer agreement to ensure ownership of their logo. This is crucial because, even if you pay someone to create a logo, the creator retains ownership unless copyright is explicitly transferred. For example, SweetWater Brewing in Atlanta, which sold for $300 million, initially commissioned a family friend to draw its logo for $500. The friend never transferred copyright ownership, resulting in them legally owning the logo. After learning about the sale, the friend filed a lawsuit for copyright infringement, claiming $31 million due to the oversight. This highlights the importance of having proper agreements in place to protect your business's intellectual property.