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An executive summary serves as a concise overview of your business plan, akin to an elevator pitch. It's essential for entrepreneurs seeking investors or CEOs of large corporations for long-term growth. Although it is relatively short to write, crafting an effective executive summary can be challenging due to its diverse purposes. This tutorial will provide five key tips for writing your own executive summary, detailing the crucial information to include. It should be located at the beginning of your business plan or on the "About Us" page of your website, as it is typically the first thing people read. Therefore, it must be attention-grabbing, engaging, and convincing, summarizing your story within one or two pages.
