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new product press release presentation by press release jet congratulations on the development of that great new product it takes time resources and determination to bring an innovative idea all the way to fruition but now comes the hardest part how are you going to let consumers know about your product how will you make them want to buy it with a vast array of digital media platforms and social media sites at your disposal it almost seems like there are too many options to choose from its hard to know which of them will give you the biggest bang for your buck you can hit on all these platforms and many others simply by issuing a product launch press release this will be a key component of your marketing campaign if written and formatted correctly a product launch press release can bring positive media attention presenting your new product to the public as the newsworthy event that it truly is here are a few tips for writing an effective product launch press release write an outline f