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hi this is jasper and i make videos on youtube for those who like to challenge mindsets and make a difference in the workplace today were going to answer three questions what is a business model what is a business model canvas and how do we use it and what is a lean canvas and why is it different and im going to finish with some of my own observation and insights including putting some links in the description of this video and if you liked the video please hit the like and the subscribe button now business model describe the rationale of an organization creates delivers and captures value there are different types of business models there are the established ones like manufacturer distributor retailer franchisee to digital business models like blockchain online marketplace software as a service data licensing and of course the number of different hybrid models in between an organization can have more than one business model for example a traditional manufacturer may set up a separat