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Peter Braunstein discusses trademark registration and common misconceptions surrounding it. Many people believe that filing for trademark registration automatically grants ownership of trademark rights; however, this is incorrect. Trademark rights are established through actual usage, not registration. A trademark is any mark used to identify a good or product, while a service mark identifies a service. The first party to use a mark in interstate commerce holds prior rights over others, regardless of registration status. Thus, having a registered mark does not necessarily confer superior rights to its usage.