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This video tutorial outlines how to effectively write and design a business proposal based on an analysis of over 570,000 proposals sent via the PandaDoc platform. It emphasizes that proposals should consist of nine main parts and typically range from six to ten pages for smaller deals (under $10,000), while longer enterprise deals can extend but should not exceed 50 pages. Key components include a cover page, cover letter, table of contents, executive summary, solution section, price page, About Us section, testimonials and social proof, and an agreement with a final call to action. Adjustments may be needed according to specific industry or company size.