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Hello. Hello in todays video, were gonna talk about a marketing operations essential, and that is creating a copy deck. Im also going to run you through how to use a tool that Ive built called the Copy Deck Constructor, which quickly lets you make a template to use. So the first question some of you might be asking is, what is a copy deck? Now, ing to copy matters.com. It is a document containing all your copywriting. So if youre doing a campaign or a content project, its a single document that you keep all of the text and links out to other assets in so that everyone working on the project has a central place that they can stay aligned. Kate Tune copywriter.com says A copy deck is a single document usually written in Microsoft Word. Ive always kind of fancied myself a rebel. So today were gonna break all the rules and use Google documents instead. Take that Kate tune As I mentioned, I created a tool, Its called the copy Deck Constructor, and essentially its a template build
