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Email marketing is still very much alive and effective for businesses. Alex, the host, emphasizes the importance of email by noting that 92% of adults in the US use it, with 61% checking emails daily. Despite the rise of other marketing channels like YouTube and SMS, email remains a highly personalized method for businesses to engage with their audiences. He encourages viewers to subscribe for weekly tutorials on copywriting tips and trends, reinforcing the relevance of email marketing in today's environment. Alex plans to share four profitable email templates tailored for copywriters to enhance their marketing strategies.
