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In this tutorial, Demi Outlet from Le Strategies discusses technical proposal writing for B2B sales proposals. Technical proposal writing involves detailing the technical aspects of a solution, but it is not limited to technological terms. It should explain the offering clearly, considering that the audience may not be familiar with certain terms. The key to effective technical content is to be informative yet accessible. The first and crucial step in creating good technical proposals is to accurately scope the project, which sets the foundation for the proposal's content and ensures it meets the client's needs.