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Todd Ault introduces the term "Subscription Agreement" in the context of private placements. A subscription agreement is required when purchasing stock from a company privately, confirming that the buyer has read and understood the private placement memorandum (PPM), is qualified, and commits to the purchase. Ault shares his experience of raising hundreds of millions of dollars over 30 years, emphasizing that every investor signed a subscription agreement. These agreements ensure references to the PPM and other related documents, like warrant agreements. He notes that such agreements are also signed when investing in hedge funds or private entities. Lastly, he highlights the importance of subscription agreements for startups raising funds.
