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In this tutorial, Aaron, a product marketer at ChartMogul, explains how to set up subscription analytics and data infrastructure for better revenue insights. ChartMogul offers metrics such as Monthly Recurring Revenue (MRR), churn, Average Revenue Per Account (ARPA), Lifetime Value (LTV), and cash flow. Users can segment customers by various attributes and create complex cohorts. Before delving into analytics, users must upload their data. ChartMogul provides direct integrations with various billing systems, including PayPal and Chargebee. Users can easily add a custom data source by entering their API information to begin analyzing their data.