Convert Product Launch Press Release to Word fast and easy

Straightforward guide on the way to Convert Product Launch Press Release to Word

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How to Convert Product Launch Press Release to Word

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Hypothesis and welcome to PR decoded today We are going to talk about press releases because its a question I get asked a lot how to do them how not to do them what you should do and what you shouldnt do I will link below to a cheat sheet that I created some time ago on how to create the perfect press release or how to create a press release that Gets attention. I know its difficult And I know when youre the brand owner and youre you have so much information that you need to get out there I know that sometimes Prioritizing it and keeping it concise and short in one press release can be you know Sometimes nearly impossible. Lots of you arent natural writers. You dont necessarily feel comfortable in the space will really understand You know, what are the governing rules of a press release? What whats allowed whats not allowed? So thats what were going to talk about today how to do it how not to do it and how you can do it Lets jump in press releases I think if I had to hazar

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Should press releases be sent as PDF?

The PDF is the king of static Most companies that have a news- or pressroom on their website make their press releases available to journalists. In fact, it is best practice to do so. However, when a newsroom contains releases in only PDF, the PR department will lose on conversion, engagement, and measurement.

Can you copy directly from a press release?

Press releases are published specifically to relate newsworthy information to journalists. Therefore, there is no reason why a well-written press release cant be picked up and published as is. However, media outlets have fired journalists for copying and pasting a press release as an original article.

Should I send a press release as a PDF or word doc?

But for a new product release, you will usually need to send a 300 dpi jpg photo file for publication, so attachments are a given. Therefore, as for the copy itself, I recommend you make it a Doc file rather than a PDF. A product release that arrives as a PDF presents an editor with extra work.

How do I format a press release in word?

Press Release Format Contact information and For Immediate Release at the top. Title and italicized subheading to summarize the news. News location and news peg in opening line. Two to three paragraphs to add context and additional details. Bulleted facts and/or figures. Company description at the bottom.

How should I send my press release?

Support Your Press Release Distribution: How to Pitch Your News to Journalists 1) Include a brief overview of the news in your email to journalists. 2) Offer an exclusive. 3) Dont send attachments: If you include photos or visuals of any kind, send a link. 4) Dont turn it into a sales pitch. 5) Personalize the pitch.

Should I send my press release as an attachment?

Avoid adding attachments to your press release email Their poor inboxes are usually running out of space, so its a good idea to ditch the attachments. If youre using a PR outdocHub tool like Prowly, the process is a lot easier. All you have to do is throw in a link to your press release.

Should I send a press release as a PDF or Word doc?

But for a new product release, you will usually need to send a 300 dpi jpg photo file for publication, so attachments are a given. Therefore, as for the copy itself, I recommend you make it a Doc file rather than a PDF. A product release that arrives as a PDF presents an editor with extra work.

What format should a press release be in?

A press release should be at least three paragraphs long. The first paragraph should contain the most important information and cover the who, what, where, when, and why/how of the press release. It means that you should present the facts about your important event or new product that summarize the whole story.

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